Commerce & Finance
Tuesday, 27 August 2013
Tuesday, 20 August 2013
Maslow's Hierarchy of Needs
Maslow’s Hierarchy of Needs:
Abraham Maslow suggested that a hierarchy of five basic
classes of needs or motives influence human behaviour. He describe that before
more sophisticated higher order needs can be met, certain primary needs must be
satisfied. His model can be conceptualized as a pyramid in which the more basic
needs are at the bottom and the higher level needs are at the top. From the
bottom to top of Maslow’s hierarchy these five groups of motives are as follow:
- Physiological Needs. The more basic needs are described as primary drives that is need for oxygen, food, water, sleep, sex and the like. In order to move up the hierarchy, a person must have these basic physiological needs met.
- Safety Needs. Safety needs comes next in the hierarchy. It means that being cared for as a child and having a secure income as an adult. Maslow suggests that people need a safe, secure environment in order to function effectively. Physiological and safety needs compose the lower order needs.
- Love and Belongingness. When the basics lower order needs are met, a person can fulfill higher order needs, consisting of love and belongingness. It includes the need to obtain and give affection and to be a contributing member of some group or society. It indicates as being part of various kinds of social groups and participating in affectionate sexual and nonsexual relationship.
- Self Esteem. After basic needs are fulfilled, the person strives for esteem. That means to feel respected as a useful and honorable individual.
- Self Actualization. After all this, the person is ready to strive for the highest level need, self actualization, which means becoming all that one is capable of. People motivated by this need explore and enhance relationships with others. They follow the interests for intrinsic pleasure and are concerned with issues affecting all people, not just themselves.
Monday, 19 August 2013
Frustration (Sources & Reactions)
Frustration:
“The feeling of being upset or annoyed esp. because of
inability to change or achieve something.”
“OR”
“Frustration is one of the causes of stress. It arises when one’s motivation to
achieve a desired goal is blocked.”
Sources or causes of frustration:
Following are the main causes or sources of frustration.
Environmental Frustration.
Some obstacles or social
restrictions which are coming from our environment will prevent some chances to
achieve your goals. Imagine that you are going for a conference by your
vehicle and you have a shortcut to
achieve your destination but unfortunately on that day the road is closed for
some reason. Then you have to turn back and drive another extra 2-3 hours to
your destination as a result of getting late you have missed a few valuable
speeches. Here you are frustrated due to environmental factors.
Personal frustration.
You get frustrated at some points
due to you own failures or limitations.
People have innate and learned abilities though they are not able to utilize
them at any time. Imagine that someone want to study at university. But due to
low marks He cannot get admission. The undoubtedly that person’s hope will be
shattered therefore this frustration is caused by personal failure.
Conflict of motives.
People have many needs to fulfill
those needs there should be a driving force that is motivation. Motives causes
somebody to act in particular way. Especially if you have one or more goals
there would be a conflict of motives. For e.g. On a holiday you are immediately
asked to come home by your parents. But you have planned to meet your girl
friend. Then what is going on, you have to select one of the two, and as a
result you get frustrated. If you have more hopes and goals, your frustration
level will be high when you cannot achieve them all.
Reactions to Frustration:
There are different ways how people respond to frustration.
These responses are called coping behavior and are in the three major categories.
Withdrawal;
In withdrawal reactions an
individual that is suffering from frustration simply run from the source of
frustration either the source is the threatening obstacle or a painful
dangerous situation. These retreats in frustration will manifest maybe in form of fantasy, nomadism, repression, regression
and reaction formation.
Fantasy.
Fantasy is a wishful day dreaming.
Frustrated individual might escape from boredom through the use of imaginative
thought. Fantasy is a defense reaction that provides harmless respites from the
sometimes conflict realities of life.
Nomadism.
Nomadism is another withdrawal
reaction wherein one individual who suffered from frustration has a tendency to
wander from place to place as the individual desires to escape from a certain
frustrating condition
Repression.
Repression is another withdrawal
reaction wherein an individual tends to forget one’s frustrating experience. It
is motivated by forgetting and consist of a failure to recognize or
remember negative experiences.
Regression.
In regression an individual that
suffers from frustration shows some childish quality in an attempt to revert
one’s effective form of coping behavior.
Reaction formation.
An individual acts in a way that is
opposite to his/her motivation. An example is an individual proving himself and
to others that he/she is independent rather than dependent, fearless rather
than fearful and nice rather than hostile.
Aggressive;
In aggressive reaction an individual
that is suffering from frustration might attack upon people or things. These
might be done by expressing it verbally as
in chastisements and physically as in assault. It can be involved in a direct
or indirect attack in another individual’s character or possessions or can be
expressed in passive ways such as obstructing the works of others through
inattention, inaction or uncooperative behavior.
There are many forms of aggressive
reactions namely displaced aggression, scapegoating, free floating anger,
suicide and projection.
Displaced aggression.
It is kind of a defense mechanism
fro where a frustrated individual
transfer his/ her aggressive behavior against other people, him/herself and to
the objects that may be the cause of frustration.
Scapegoating.
It is also a kind of aggressive
behavior characterized by blaming another persons or object frown failure or
fault.
Free floating anger.
It is another aggressive behavior
wherein there is prolong reaction of extreme anger.
Suicide.
It is a kind of aggressive behavior
wherein an individual kill him/herself because of frustration. It is a self
directed displacement of aggression.
Projection.
It is characterized by projecting
or assigning individual’s problems, impulses, desires or thoughts to other
people in order to reduce the feeling of anxiety.
Compromise reaction;
It involves acceptance of a
substitution for one that is desired. An individual might give into the frustrating obstacles but
it is only partial. An individual doesn’t give up completely to his her
original goal.
Sublimation & Substitution.
It is considered as redirection of
unacceptable impulses to socially acceptance patterns. While substitution is
considered as a form of defensive mechanism where frustrated impulses are
indirectly satisfied that is without changing the desires.
Compensation.
It is Considered as defensive mechanism. In a
compensation reaction a frustrated individual can overcome what he/she feels
are personal limitations through emphasizing desirable ones.
Rationalization.
It is a kind of compromise reaction that distinguishes the
real motive to another one.
Undoing.
In this coping behavior the
individual makes use of cleansing rituals
to be able to divert the painful feeling after doing something that
makes him/herself feel guilty.
Saturday, 10 August 2013
Seven C's of communication:
There are 7 C’s of effective communication which are
applicable to both written as well as oral communication. These are as follows:
1) Completeness - The communication must be complete. It
should convey all facts required by the audience. The sender of the message
must take into consideration the receiver’s mind set and convey the message
accordingly. A complete communication has following features:
*Complete communication develops and enhances reputation of
an organization.
*Moreover,
they are cost saving as no crucial information is missing and no additional
cost is incurred in conveying extra message if the communication is complete.
*A complete communication always gives additional
information wherever required. It leaves no questions in the mind of receiver.
*Complete communication helps in better decision-making by
the audience/readers/receivers of message as they get all desired and crucial
information.
*It persuades the audience.
2) Conciseness - Conciseness means wordiness, i.e.,
communicating what you want to convey in least possible words without forgoing
the other C’s of communication. Conciseness is a necessity for effective
communication. Concise communication has following features:
*It is both time-saving as well as cost-saving.
*It underlines and highlights the main message as it avoids
using excessive and needless words.
*Concise communication provides short and essential message
in limited words to the audience.
*Concise message is more appealing and comprehensible to the
audience.
*Concise message is non-repetitive in nature.
3) Consideration - Consideration implies “stepping into the
shoes of others”. Effective communication must take the audience into
consideration, i.e, the audience’s view points, background, mind-set, education
level, etc. Make an attempt to envisage your audience, their requirements,
emotions as well as problems. Ensure that the self-respect of the audience is
maintained and their emotions are not at harm. Modify your words in message to
suit the audience’s needs while making your message complete. Features of
considerate communication are as follows:
*Emphasize on “you” approach.
*Empathize with the audience and exhibit interest in the
audience. This will stimulate a positive reaction from the audience.
*Show optimism towards your audience. Emphasize on “what is
possible” rather than “what is impossible”. Lay stress on positive words such
as jovial, committed, thanks, warm, healthy, help, etc.
4) Clarity - Clarity implies emphasizing on a specific
message or goal at a time, rather than trying to achieve too much at once.
Clarity in communication has following features:
*It makes understanding easier.
*Complete clarity of thoughts and ideas enhances the meaning
of message.
*Clear message makes use of exact, appropriate and concrete
words.
5) Concreteness - Concrete communication implies being
particular and clear rather than fuzzy and general. Concreteness strengthens
the confidence. Concrete message has following features:
*It is supported with specific facts and figures.
*It makes use of words that are clear and that build the
reputation.
*Concrete messages are not misinterpreted.
6)Courtesy - Courtesy in message implies the message should
show the sender’s expression as well as should respect the receiver. The sender
of the message should be sincerely polite, judicious, reflective and
enthusiastic. Courteous message has following features:
*Courtesy implies taking into consideration both viewpoints
as well as feelings of the receiver of the message.
*Courteous message is positive and focused at the audience.
*It makes use of terms showing respect for the receiver of
message.
*It is not at all biased.
7) Correctness - Correctness in communication implies that
there are no grammatical errors in communication. Correct communication has
following features:
*The message is exact, correct and well-timed.
*If the communication is correct, it boosts up the
confidence level.
*Correct message has greater impact on the audience/
readers.
*It checks for the precision and accurateness of facts and
figures used in the message.
*It makes use of appropriate and correct language in the
message.
(Awareness of these 7 C’s of communication makes you an
effective communicator).
